41CRM & retention providers listed
3Licensed CRM & retention providers
Where iGaming buys B2B.

4,700+ solutions28 regulated markets

41 CRM & Retention & Responsible Gaming on Gamitas

2 hold a licence verified on a regulator's register.

CRM & RetentionEngage Games
Licence verified
EG

Liverpool studio building branded free-to-play and predictor games that help betting operators acquire, retain and reactivate players.

Live inUnited Kingdom
Licences1 · 1 verified
Markets live1
Products3
Integrations1
Founded2020
Headquarters🇬🇧United Kingdom
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CRM & RetentionIncentive Games
Licence verified
Incentive Games

Edinburgh-based B2B studio building free-to-play engagement games and real-money crash and arcade titles for betting and casino operators.

Live inCanada — Ontario, United Kingdom, United States — Michigan
Licences3 · 1 verified
Markets live3
Products3
Integrations1
Founded2019
Headquarters🇬🇧United Kingdom
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CRM & RetentionAtlas Experiences
AE

US provider of experiential prize promotions, live game shows and incentive trips for lotteries, casinos and corporate clients.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionAxom Gaming
1 certifications
Axom Gaming

AI decisioning layer that works alongside iGaming operators' existing CRM to choose the most profitable action for each player and lift NGR.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇬🇧United Kingdom
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CRM & RetentionBraze
Braze

Nasdaq-listed customer engagement platform for cross-channel messaging, journey orchestration and AI decisioning, with a Gaming & Gambling solution.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2011
Headquarters🇺🇸United States
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CRM & RetentionCaptain Up
Captain Up

Gamification and loyalty platform for iGaming and sports betting operators: missions, tournaments, mini-games, loyalty tiers and branded reward stores.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2013
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Chevron Group

European compliance group offering AML, player protection, licensing, audit & managed compliance services plus KYC and transaction-monitoring tech for iGaming.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇩🇪Germany
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CRM & RetentionComm100
Comm100

AI-powered omnichannel player support and engagement platform (live chat, AI agent, ticketing) for iGaming operators and platform providers.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2009
Headquarters🇨🇦Canada
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3 certifications
Didit

B2B identity and fraud infrastructure with KYC, AML, verification and real-time transaction monitoring APIs.

Live inBrazil
Licences—
Markets live1
Products5
Integrations1
Founded2023
Headquarters🇺🇸United States
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EPIC Global Solutions

Gambling-harm prevention consultancy providing responsible-gaming education, training, digital learning and strategic advisory.

Live inUnited Kingdom
Licences—
Markets live1
Products3
Integrations1
Founded2014
Headquarters🇬🇧United Kingdom
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CRM & RetentionEnteractive
1 certifications
Enteractive

Player activation and reactivation specialist that runs human-led, one-to-one outreach campaigns for iGaming and sports betting operators.

Live inItaly, Netherlands, Sweden, United Kingdom
Licences—
Markets live4
Products3
Integrations1
Founded2008
Headquarters🇲🇹Malta
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CRM & RetentionFast Track
Fast Track

Malta-based provider of a real-time, AI-native CRM, gamification and gameplay-intelligence platform built for iGaming operators.

Live inItaly
Licences—
Markets live1
Products3
Integrations1
Headquarters🇲🇹Malta
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Responsible GamingFocal Research
Focal Research

Canadian safer gambling research and technology firm offering real-time player risk detection, staff tools and compliance services to gambling operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded1990
Headquarters🇨🇦Canada
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CRM & RetentionFortytwo
F

Malta-based messaging provider offering SMS, Viber, voice and two-factor authentication APIs, with a dedicated solution for betting operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2001
Headquarters🇲🇹Malta
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Responsible GamingGamstop
Gamstop

UK not-for-profit national self-exclusion scheme that GB-licensed online gambling operators must integrate with; also runs Gamstop Betting Shops.

Live inUnited Kingdom
Licences—
Markets live1
Products2
Integrations1
Founded2016
Headquarters🇬🇧United Kingdom
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CRM & RetentionGift&Go
Gift&Go

Automated continuity gifting platform for land-based casinos, delivering player rewards in-machine, by kiosk or mobile via casino management systems.

Live inUnited States — Michigan
Licences1
Markets live1
Products2
Integrations1
Founded2017
Headquarters🇬🇧United Kingdom
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CRM & RetentionGolden Whale
Golden Whale

Vienna-based AI decision-intelligence supplier helping iGaming operators predict player value, prevent churn and optimise bonuses in real time.

Live in—
Licences—
Markets live0
Products2
Integrations1
Founded2022
Headquarters🇦🇹Austria
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IC360 (formerly US Integrity)

Sports betting integrity and compliance firm offering betting-market monitoring, prohibited-bettor screening and regulatory intelligence tools.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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Identity VerificationIDScan.net
IDScan.net

US identity verification provider offering ID scanning, fake-ID detection, digital IDV and self-exclusion checks for casinos and iGaming operators.

Live in—
Licences—
Markets live0
Products2
Integrations1
Headquarters🇺🇸United States
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Identity VerificationInnovative Technology (ITL)
1 certifications
IT

UK maker of cash-validation hardware and AI age-estimation devices (ICU Lite, MyCheckr) that prevent underage play on gaming machines and in venues.

Live in—
Licences—
Markets live0
Products2
Integrations1
Founded1985
Headquarters🇬🇧United Kingdom
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CRM & RetentionLOW6
L

UK developer of white-label free-to-play games - pick'em, trivia, fantasy, over/unders - for sportsbooks, iGaming brands, broadcasters and sports bodies.

Live inBrazil, Mexico, United Kingdom
Licences—
Markets live3
Products3
Integrations1
Founded2017
Headquarters🇬🇧United Kingdom
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CRM & RetentionLVL UP LABZ
LU

Tallinn/Helsinki marketing, PR and media agency focused on iGaming brands entering and growing in Finland and Estonia.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2025
Headquarters🇪🇪Estonia
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LexisNexis Risk Solutions

Data and analytics group, part of RELX, offering fraud, identity, AML and player-protection tools to gaming and gambling operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2000
Headquarters🇺🇸United States
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CRM & RetentionMMDSmart
M

Israeli CPaaS and telecom provider whose MessageWhiz platform delivers SMS, Viber, RCS, email and voice messaging for gaming and betting brands.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2007
Headquarters🇮🇱Israel
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RegTechMindway AI
Mindway AI

Danish B2B safer-gambling software supplier using AI, neuroscience and expert assessment to detect and reduce gambling harm.

Live inBrazil, Malta, Netherlands, United Kingdom
Licences—
Markets live4
Products2
Integrations2
Founded2018
Headquarters🇩🇰Denmark
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Affiliate SoftwareOptimove
1 certifications
Optimove

B2B SaaS platform for iGaming CRM, player retention, personalization, gamification, promotions and affiliate management.

Live inBrazil
Licences—
Markets live1
Products6
Integrations3
Founded2012
Headquarters🇮🇱Israel
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CRM & RetentionPromofy
1 certifications
Promofy

Gamification, jackpot and free-to-play engagement suite that casino and sportsbook operators plug into their platforms and CRM stacks via API.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2023
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CRM & RetentionRaphie
R

AI player-support platform and managed support teams for sportsbook and iGaming operators, covering onboarding, KYC, payments, retention and responsible gaming.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2019
Headquarters🇺🇸United States
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CRM & RetentionSavageTech
S

Berlin-based B2B provider of an avatar-led gamification and meta-progression layer that casinos and sportsbooks use to retain and re-engage players.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2024
Headquarters🇩🇪Germany
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1 certifications
SV

Paris-based RegTech that builds AI supervision platforms used by gambling regulators to monitor operators, bets, payments and illegal sites.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2022
Headquarters🇫🇷France
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CRM & RetentionSmartico
Smartico

Smartico is a B2B iGaming CRM, gamification and player-retention platform with real-time automation, rewards and AI models.

Live inBrazil
Licences—
Markets live1
Products3
Integrations1
Founded2019
Headquarters🇧🇬Bulgaria
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CRM & RetentionSolitics
Solitics

Real-time customer engagement and marketing automation platform with AI, gamification and live-sports triggers for iGaming, trading and banking brands.

Live in—
Licences—
Markets live0
Products2
Integrations1
Founded2013
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Responsible GamingSustainable Interaction
SI

Swedish responsible gambling specialist offering GamTest self-assessment, the Preventor player-protection suite, care calls and RG training.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇸🇪Sweden
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CRM & RetentionSymplify
Symplify

Stockholm-based CRM, marketing automation and conversion testing platform with a dedicated iGaming CRM for casino and sportsbook operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2000
Headquarters🇸🇪Sweden
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CRM & RetentionTrueplay
T

B2B loyalty and engagement tools for iGaming operators: token-based loyalty, CopyStake bet-copy livestreams and AI-hosted slot shows.

Live in—
Licences—
Markets live0
Products3
Integrations1
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CRM & RetentionTugi Tark
Tugi Tark

Estonian provider of an AI-powered customer service platform and AI support agents built for iGaming casino and sportsbook operators.

Live in—
Licences—
Markets live0
Products2
Integrations1
Headquarters🇪🇪Estonia
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Identity VerificationVulkan Systems
1 certifications
Vulkan Systems

Spanish developer of HYDRA biometric admission-control systems that verify player identity and self-exclusion status at casino and gaming-hall entrances.

Live inSpain
Licences—
Markets live1
Products3
Integrations1
Headquarters🇪🇸Spain
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CRM & RetentionWarmy
Warmy

Email deliverability platform offering AI warm-up, seed-list placement testing and domain monitoring, with a dedicated solution for iGaming senders.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇮🇱Israel
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CRM & RetentionWatchers
W

White-label community chat, live streaming and engagement widgets that sportsbooks, casinos and lotteries embed to boost retention.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2021
Headquarters🇬🇧United Kingdom
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CRM & RetentionXtremepush
Xtremepush

B2B CRM and loyalty marketing platform combining real-time CDP, AI, omnichannel activation and gamification for regulated brands.

Live inBrazil
Licences—
Markets live1
Products5
Integrations5
Founded2015
Headquarters🇮🇪Ireland
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Fraud PreventioneConnect
E

US facial-recognition and surveillance intelligence software for casinos, covering self-exclusion enforcement, game protection and POS theft detection.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2009
Headquarters🇺🇸United States
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