53Affiliate software providers listed
5Licensed affiliate software providers
Where iGaming buys B2B.

4,700+ solutions28 regulated markets

53 Affiliate Software & CRM & Retention & E-wallets on Gamitas

3 hold a licence verified on a regulator's register.

CRM & RetentionEngage Games
Licence verified
EG

Liverpool studio building branded free-to-play and predictor games that help betting operators acquire, retain and reactivate players.

Live inUnited Kingdom
Licences1 · 1 verified
Markets live1
Products3
Integrations1
Founded2020
Headquarters🇬🇧United Kingdom
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CRM & RetentionIncentive Games
Licence verified
Incentive Games

Edinburgh-based B2B studio building free-to-play engagement games and real-money crash and arcade titles for betting and casino operators.

Live inCanada — Ontario, United Kingdom, United States — Michigan
Licences3 · 1 verified
Markets live3
Products3
Integrations1
Founded2019
Headquarters🇬🇧United Kingdom
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E-walletsPay4Fun
Licence verified
Pay4Fun

Payment institution serving iGaming merchants with online processing, Pay4Fun GO and digital-account/wallet services.

Live inBrazil
Licences1 · 1 verified
Markets live1
Products2
Integrations2
Founded2018
Headquarters🇧🇷Brazil
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Affiliate NetworksAcroud
Acroud

iGaming affiliate group running casino and sports betting comparison sites, the Matching Visions network and Voonix affiliate SaaS.

Live inBrazil, United Kingdom
Licences—
Markets live2
Products3
Integrations1
Founded2003
Headquarters🇲🇹Malta
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Banking & EMIAircash
Aircash

Croatian EU-licensed e-money institution offering a digital wallet, cash vouchers and cash top-up/payment integrations for online merchants.

Live inGermany, Italy, Romania
Licences—
Markets live3
Products3
Integrations1
Founded2015
Headquarters🇭🇷Croatia
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E-walletsAstroPay
AstroPay

Multi-currency digital wallet and payments platform offering gaming operators instant deposits, payouts and wallet checkout.

Live inBrazil, Denmark, Isle of Man, Peru … +1 more
Licences2
Markets live5
Products3
Integrations1
Headquarters🇬🇧United Kingdom
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CRM & RetentionAtlas Experiences
AE

US provider of experiential prize promotions, live game shows and incentive trips for lotteries, casinos and corporate clients.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionAxom Gaming
1 certifications
Axom Gaming

AI decisioning layer that works alongside iGaming operators' existing CRM to choose the most profitable action for each player and lift NGR.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇬🇧United Kingdom
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Affiliate NetworksBetpass
B

Brazilian affiliate-management company giving betting operators a network of certified affiliates and a white-label affiliate platform.

Live inBrazil
Licences—
Markets live1
Products3
Integrations1
Founded2023
Headquarters🇧🇷Brazil
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CRM & RetentionBraze
Braze

Nasdaq-listed customer engagement platform for cross-channel messaging, journey orchestration and AI decisioning, with a Gaming & Gambling solution.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2011
Headquarters🇺🇸United States
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CRM & RetentionCaptain Up
Captain Up

Gamification and loyalty platform for iGaming and sports betting operators: missions, tournaments, mini-games, loyalty tiers and branded reward stores.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2013
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CRM & RetentionComm100
Comm100

AI-powered omnichannel player support and engagement platform (live chat, AI agent, ticketing) for iGaming operators and platform providers.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2009
Headquarters🇨🇦Canada
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CRM & RetentionEnteractive
1 certifications
Enteractive

Player activation and reactivation specialist that runs human-led, one-to-one outreach campaigns for iGaming and sports betting operators.

Live inItaly, Netherlands, Sweden, United Kingdom
Licences—
Markets live4
Products3
Integrations1
Founded2008
Headquarters🇲🇹Malta
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E-walletsFABICash
F

US casino cash access provider offering cash advance, the FABIWallet cashless wallet, all-in-one TITO kiosks/ATMs and Title 31 AML reporting.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded1996
Headquarters🇺🇸United States
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CRM & RetentionFast Track
Fast Track

Malta-based provider of a real-time, AI-native CRM, gamification and gameplay-intelligence platform built for iGaming operators.

Live inItaly
Licences—
Markets live1
Products3
Integrations1
Headquarters🇲🇹Malta
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CRM & RetentionFortytwo
F

Malta-based messaging provider offering SMS, Viber, voice and two-factor authentication APIs, with a dedicated solution for betting operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2001
Headquarters🇲🇹Malta
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Affiliate SoftwareGentoo Media
Gentoo Media

iGaming affiliate media group running casino and sports betting review sites, paid media campaigns and the Sitebee compliance-monitoring tool.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇲🇹Malta
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CRM & RetentionGift&Go
Gift&Go

Automated continuity gifting platform for land-based casinos, delivering player rewards in-machine, by kiosk or mobile via casino management systems.

Live inUnited States — Michigan
Licences1
Markets live1
Products2
Integrations1
Founded2017
Headquarters🇬🇧United Kingdom
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CRM & RetentionGolden Whale
Golden Whale

Vienna-based AI decision-intelligence supplier helping iGaming operators predict player value, prevent churn and optimise bonuses in real time.

Live in—
Licences—
Markets live0
Products2
Integrations1
Founded2022
Headquarters🇦🇹Austria
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Affiliate NetworksGrandstand
Grandstand

Grandstand Limited is a Nasdaq-listed B2B marketing and audience-monetization supplier for regulated gambling operators and media partners.

Live inBrazil
Licences—
Markets live1
Products2
Integrations—
Founded2006
Headquarters🇯🇪Jersey
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Affiliate NetworksHub Affiliations
Hub Affiliations

Italian affiliate network and performance-marketing company connecting betting and casino operators with publishers, tipsters and creators.

Live inItaly
Licences—
Markets live1
Products3
Integrations1
Founded2020
Headquarters🇮🇹Italy
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Affiliate SoftwareIntelitics
Intelitics

AI-native marketing intelligence platform for betting and gaming operators, linking marketing spend to predicted revenue and profit.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionLOW6
L

UK developer of white-label free-to-play games - pick'em, trivia, fantasy, over/unders - for sportsbooks, iGaming brands, broadcasters and sports bodies.

Live inBrazil, Mexico, United Kingdom
Licences—
Markets live3
Products3
Integrations1
Founded2017
Headquarters🇬🇧United Kingdom
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CRM & RetentionLVL UP LABZ
LU

Tallinn/Helsinki marketing, PR and media agency focused on iGaming brands entering and growing in Finland and Estonia.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2025
Headquarters🇪🇪Estonia
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E-walletsLuxon Pay
Luxon Pay

Multi-currency eWallet used for deposits and payouts with online poker and casino merchants, plus merchant API with guest checkout.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionMMDSmart
M

Israeli CPaaS and telecom provider whose MessageWhiz platform delivers SMS, Viber, RCS, email and voice messaging for gaming and betting brands.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2007
Headquarters🇮🇱Israel
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Affiliate NetworksMediacle
M

Stockholm-listed iGaming marketing and software group behind MAP affiliate software, plus affiliate networks and digital marketing services.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2013
Headquarters🇸🇪Sweden
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E-walletsMiFinity
MiFinity

MiFinity provides regulated eWallet, voucher, API and payout payment solutions for global digital merchants and live brands.

Live inMalta, United Kingdom
Licences—
Markets live2
Products3
Integrations1
Headquarters🇬🇧United Kingdom
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Banking & EMIMuchBetter
MuchBetter

App-based e-wallet with prepaid Mastercard, vouchers and wearables, accepted as a deposit and withdrawal method by licensed gambling operators.

Live inAustralia, Denmark, Germany, Greece … +8 more
Licences1
Markets live12
Products3
Integrations1
Headquarters🇬🇧United Kingdom
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E-walletsNeosurf
Neosurf

Cash-to-digital payments provider offering prepaid vouchers, the myNeosurf wallet, payouts and compliance data sharing for iGaming operators.

Live inMexico
Licences—
Markets live1
Products3
Integrations1
Founded2004
Headquarters🇫🇷France
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Affiliate SoftwareNetRefer
NetRefer

Malta-based B2B provider of cloud affiliate-marketing software for iGaming operators and affiliates.

Live inBrazil, Portugal, Spain
Licences—
Markets live3
Products5
Integrations1
Founded2005
Headquarters🇲🇹Malta
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Affiliate NetworksNordic.Partners
Nordic.Partners

Malta-based iGaming affiliate network connecting operators with SEO affiliates, creators and streamers, backed by its own AffCollect reporting platform.

Live in—
Licences—
Markets live0
Products2
Integrations1
Headquarters🇲🇹Malta
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Affiliate SoftwareOptimove
1 certifications
Optimove

B2B SaaS platform for iGaming CRM, player retention, personalization, gamification, promotions and affiliate management.

Live inBrazil
Licences—
Markets live1
Products6
Integrations3
Founded2012
Headquarters🇮🇱Israel
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E-walletsPaysafe
Paysafe

Global B2B payments platform offering processing, digital wallets, eCash and local payment methods for merchants.

Live inBrazil, Colombia, Mexico, Peru
Licences—
Markets live4
Products4
Integrations2
Founded2020
Headquarters🇬🇧United Kingdom
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CRM & RetentionPromofy
1 certifications
Promofy

Gamification, jackpot and free-to-play engagement suite that casino and sportsbook operators plug into their platforms and CRM stacks via API.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2023
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CRM & RetentionRaphie
R

AI player-support platform and managed support teams for sportsbook and iGaming operators, covering onboarding, KYC, payments, retention and responsible gaming.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2019
Headquarters🇺🇸United States
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Affiliate SoftwareRavenTrack
R

Manchester-based affiliate tracking and management software built for iGaming operators, with real-time reporting, a two-way API and platform migrations.

Live in—
Licences—
Markets live0
Products2
Integrations1
Headquarters🇬🇧United Kingdom
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Affiliate SoftwareReferOn
ReferOn

iGaming affiliate management platform for tracking, reporting, rewards and automated payouts.

Live inItaly, Sweden
Licences—
Markets live2
Products2
Integrations1
Founded2023
Headquarters🇨🇾Cyprus
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Affiliate SoftwareRightlander
Rightlander

UK SaaS provider of affiliate and marketing compliance monitoring, traffic-source discovery and partner intelligence for iGaming and other regulated brands.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2018
Headquarters🇬🇧United Kingdom
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CRM & RetentionSavageTech
S

Berlin-based B2B provider of an avatar-led gamification and meta-progression layer that casinos and sportsbooks use to retain and re-engage players.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2024
Headquarters🇩🇪Germany
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Affiliate SoftwareScaleo
S

Prague-based SaaS affiliate management software for iGaming operators and affiliate networks, with tracking, commission plans, reporting and anti-fraud.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇨🇿Czechia
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Banking & EMISightline Payments
Sightline Payments

Las Vegas gaming fintech offering cashless Play+ prepaid accounts, Sightline Debit cards and cash-management tools to US casinos, sportsbooks and lotteries.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionSmartico
Smartico

Smartico is a B2B iGaming CRM, gamification and player-retention platform with real-time automation, rewards and AI models.

Live inBrazil
Licences—
Markets live1
Products3
Integrations1
Founded2019
Headquarters🇧🇬Bulgaria
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CRM & RetentionSolitics
Solitics

Real-time customer engagement and marketing automation platform with AI, gamification and live-sports triggers for iGaming, trading and banking brands.

Live in—
Licences—
Markets live0
Products2
Integrations1
Founded2013
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CRM & RetentionSymplify
Symplify

Stockholm-based CRM, marketing automation and conversion testing platform with a dedicated iGaming CRM for casino and sportsbook operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2000
Headquarters🇸🇪Sweden
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E-walletsTAPPP
TAPPP

New York payments and interactive-TV company behind BetMGM retail gift cards and single-screen betting on live TV broadcasts.

Live inCanada — Ontario, Colombia
Licences—
Markets live2
Products3
Integrations1
Headquarters🇺🇸United States
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CRM & RetentionTrueplay
T

B2B loyalty and engagement tools for iGaming operators: token-based loyalty, CopyStake bet-copy livestreams and AI-hosted slot shows.

Live in—
Licences—
Markets live0
Products3
Integrations1
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CRM & RetentionTugi Tark
Tugi Tark

Estonian provider of an AI-powered customer service platform and AI support agents built for iGaming casino and sportsbook operators.

Live in—
Licences—
Markets live0
Products2
Integrations1
Headquarters🇪🇪Estonia
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Affiliate SoftwareVoluum
Voluum

Ad tracking, optimisation and automation platform for performance marketers, with a dedicated iGaming offer for affiliates and operators.

Live in—
Licences—
Markets live0
Products3
Integrations1
Founded2013
Headquarters🇵🇱Poland
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CRM & RetentionWarmy
Warmy

Email deliverability platform offering AI warm-up, seed-list placement testing and domain monitoring, with a dedicated solution for iGaming senders.

Live in—
Licences—
Markets live0
Products3
Integrations1
Headquarters🇮🇱Israel
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