09:0011:00
VIP C-Level Networking Breakfast
Invitation-only networking breakfast for senior executives, hosted by AGIB.
About EEGS 2026
EEGS 2026 is the 2026 edition of the Eastern European Gaming Summit, an annual conference for the gaming and entertainment industry held on 25-26 November 2026 at Inter Expo Center in Sofia, Bulgaria. It runs as the paid-entry conference alongside the free-to-visit BEGE 2026 exhibition, and the organiser describes it as bringing together regulators, operators, suppliers, affiliates and industry experts from across Central and Eastern Europe for two days of discussion and networking. Day one, themed "The Future of Entertainment & Global Titans", opens with an invitation-only VIP C-level networking breakfast hosted by AGIB, followed by keynotes from Rossi McKee (Telematic Interactive Bulgaria, AGIB Honorary Chair) and Dinos Stranomitis (Altenar). Sessions include a "Clash of the Titans" debate on Web3 and crypto casinos, a forum on the future of gaming in 2035, a panel on gambling sponsorship bans in sport, an IMGL Master Class, a session on AI, blockchain and next-generation payments in fraud prevention, and a media debate on journalists, influencers, platforms and AI. Day two, "The Next Frontier: Regulation, Innovation & Clashes", covers a Responsible Gaming Foundation case study on AI and player protection moderated by Pieter Remmers, the EU AI Act, gambling advertising restrictions in Europe, a GLI-sponsored Regulators' Roundtable and a "Mega Debate" with online audience voting on AI and global brands. The day also lists Startup Challenge finals, the BEGE Awards and a media panel. Altenar returns as General Sponsor and GLI as Regulators' Round Table Sponsor.
iGamingLand-based CasinoSports BettingRegulation & ComplianceResponsible GamblingAI & DataCrypto & BlockchainPaymentsAffiliates & Marketing
EEGS 2026 speakers
3EEGS 2026 agenda
16 sessions11:0011:20
Keynote address: Rossi McKee
Opening keynote by the Telematic Interactive Bulgaria co-founder and AGIB Honorary Chair.
11:2011:30
Keynote speech: Dinos Stranomitis
Keynote by the Altenar executive.
11:3012:00
CLASH OF THE TITANS (New Format)
Debate on whether traditional iGaming should merge with decentralised Web3 models or whether crypto casinos are a passing bubble, focusing on trust, regulation and player value.
12:2013:00
Vision Forum: The Future of Gaming in 2035
Forward-looking discussion of how generative AI, metaverses and new digital and physical experiences could reshape gaming by 2035.
14:0014:40
Sponsorship vs. Ban: Can Sport Survive Without Gambling Money?
Panel on the impact of tighter gambling advertising and sponsorship rules on clubs, leagues, broadcasters and operators, and on alternative funding models.
15:2016:00
IMGL Master Class
Expert-led master class on a key international gaming issue; topic and speakers to be confirmed.
16:0016:40
“Digital Currencies, AI and Security” /// Money, Machines & Fraud: Can AI, Blockchain and Next-Gen Payments Make Gaming Safer?
Examines how blockchain, AI and next-generation payments can support fraud prevention and safer transactions, and the new risks they bring.
16:4017:20
Media Clash: Who Will Win the Battle for Influence — Journalists, Influencers, Platforms, or AI?
Debate on who sets the media agenda as journalists, influencers, platforms and generative AI compete for attention and trust.
10:3011:30
Case Study by Responsible Gaming Foundation 2026 Artificial Intelligence and Player Protection: Can AI Make Gambling Safer?
Responsible Gaming Foundation case study on using AI to spot risky play earlier and personalise interventions, and where human judgement remains essential.
11:3012:10
The AI Regulation Wave: What the EU AI Act Means for Gaming
How the EU AI Act affects player scoring, profiling, automated decisions, marketing, compliance and responsible gaming.
12:3013:10
LEADERS CLASH #2: Advertising Under Pressure — Is Europe Entering a New Era of Gambling Marketing Restrictions?
Looks at how the Digital Fairness Act, AVMSD review and rules on influencers and sponsorship may reshape gambling marketing and channelisation in Europe.
14:0014:40
Regulators’ Roundtable – GLI
Cross-jurisdictional roundtable of regulators and experts on supervisory priorities, technology and market development; participants to be confirmed.
14:4015:30
MEGA DEBATE with Online Voting Will AI Kill the Soul of Global Brands, or Save It?
Two teams argue for and against AI as the key to building global brands, with the audience voting online on the winner.
TBC
Startup Challenge Finals
Finals of the startup challenge, listed on the day-two programme tab (time not published).
TBC
Media Panel
Media panel listed on the day-two programme tab (time and topic not published).
Exhibitors at EEGS 2026
2 listed on Gamitas
Also exhibiting: Casino International, Casino Magazine, CasinosBlockchain, Gamblers Connect, Global Gaming Insider, Jamma, LUCKLANDIA, Responsible Gaming Foundation, Yogonet, iGaming Republic
EEGS 2026 news
3OFFICIAL STATEMENT OF THE ASSOCIATION OF GAMING INDUSTRY IN BULGARIA (AGIB)
AGIB, which says it has organised BEGE alongside EEGS for seventeen years, dismissed circulating rumours and confirmed that both BEGE and EEGS 2026 will go ahead as scheduled. It also denied that BEGE would rotate between Bulgaria, Serbia and Romania.
EEGS Welcomes GLI as Regulators’ Round Table Sponsor for Another Consecutive Year
Gaming Laboratories International returns as the official Regulators’ Round Table Sponsor of EEGS 2026. The summit runs on 25-26 November 2026 in Sofia as part of BEGE Expo 2026, and the roundtable gathers regulators and policy experts from across Europe.
Altenar Returns as General Sponsor of EEGS, Strengthening a Long-Term Industry Partnership
Sportsbook supplier Altenar will again be General Sponsor of EEGS, continuing a long-running partnership. The organisers confirmed the 2026 edition for 25-26 November in Sofia and promised further sponsor, speaker and programme announcements.
EEGS 2026 FAQs
5When and where is EEGS 2026?
EEGS 2026 takes place on 25-26 November 2026 at Inter Expo Center, 147 Tzarigradsko Shousse Blvd, Sofia, Bulgaria, alongside the BEGE 2026 exhibition.
Is the EEGS conference free to attend?
No. EEGS is a paid-entry side event of BEGE 2026 held in Hall No. 3, with tickets sold through the EEGS Tickets 2026 page.
How do I get to Inter Expo Center by public transport?
Take Sofia Metro Line M4 towards Sofia Airport to the "Inter Expo Center – Tsarigradsko Shose" station, or use bus lines 1, 3 or 5.
Can I get an invitation letter for a Bulgarian visa?
Yes. Attendees who need an official letter of invitation for their visa application can request one through the form on the EEGS Visa Services page.
Are there discounted hotel rates?
The organiser offers special accommodation rates at partner hotels near Inter Expo Center and in the city centre, bookable online or via [email protected]; rates include breakfast and VAT, plus a tourist tax.